Hi Reader,
I did something recently that was EXTRA human.
I fucked up.
I genuinely thought I had sent an email out telling all of you about one of my favorite podcast episodes of the year.
Turns out...
I did not.
In my defense, I was busy frolicking around Canada illegally—but that's a story for another day.
Here's what's wild, though.
I recorded an episode of The FitZen Project with Cherie Dawn Haas, and looking back, I'm not entirely sure that episode was for my audience nearly as much as it was for me.
Because something happened during that conversation.
My neurons started firing in places I hadn't felt in a while.
Ideas started connecting.
I started seeing my podcast differently.
That conversation became a catalyst.
After recording with Cherie Dawn, I created a new podcast intro. New cover art. And eventually, a new tagline that has completely changed how I think about this work:
Alignment is the new hustle.
I started taking the podcast—and honestly, myself and this brand—more seriously.
And apparently, you felt something too.
Because that episode has had the highest downloads of any episode over the last 30 days and set a record for initial downloads when it was released.
And do you know what incredible marketing strategy I used?
Absolutely fucking nothing.
I recorded it.
I released it.
And I let it ride.
At one point, the YouTube video even accidentally went PRIVATE, and I didn't notice.
Yet the episode kept moving.
Explain that one, would you?
I can.
The energy was that good.
Something shifted in that conversation, and I think people can feel when something is real.
That's one of the things I'm learning as I continue building The FitZen Project: not everything that changes you arrives looking like a big breakthrough.
Sometimes it's a conversation.
A sentence.
An idea you've heard 100 times before that suddenly lands differently on the 101st.
All of my podcast guests inspire me. I mean that.
And then there are certain conversations where someone says something that finds a completely different place in my soul.
My conversation with Cherie Dawn was one of those.
We talked about authenticity. Creativity. Letting go. Trusting yourself. Defining success for yourself. Following the tiny nudges that eventually create an entirely different life.
We talked about fire dancing and yoga and writing books and turning a vineyard into a butterfly trail.
And somewhere in the middle of all of that...
I changed.
So, several weeks late and with absolutely no sophisticated marketing strategy whatsoever, I'm finally giving this episode the send-off it deserved.
If you've already listened, thank you. You apparently found it without my help. 😂
And if you haven't, start here:
🎙️ Listen to the episode here:
Maybe this conversation has something waiting for you, too.
With gratitude,
Rachel
P.S. Pay attention to the conversations that make your neurons start firing. The people who make you reach for your notebook. The ideas you can't stop thinking about afterward.
Sometimes that's your alignment trying to get your attention.
And around here, alignment is the new hustle.
P.S.S. Sometimes your next level isn't another certification or promotion.
Sometimes it's finally trusting yourself.
If that hits... let's talk.
🎧 Apple
Pics of The FitZen Project as it has evolved.
✨ FITZEN FAVORITES | Humans & Brands I Trust ✨
I only share what I genuinely use, believe in, and would recommend to my mom/ best friend.
When you use my links, you’re supporting The FitZen Project — and I’m deeply grateful.
🟣 Rage Create – The planners, affirmation cards, and habit trackers that actually keep me focused. The “Spank Your To-Do List” pad? Elite. Structure + manifestation = unstoppable momentum. Get 20% off using code FITZEN.
🌿 Lotus and Luna – Ethical, hand-made, feel-good pieces that align with the grounded, earthy FitZen vibe. Sustainable + stylish? Yes. Get 20% off using code FITZEN.
🧘♀️ Liforme Yoga Mat – The only mat I practice on. The grip is unreal. It literally holds you while you build strength and stability. Get 20% off using code FITZEN.
🥂 TÖST- Non- Alcoholic Sparkling Beverages and this link gets you 10% off. TÖST is a dry, all-natural, alcohol-free sparkling beverage crafted with white tea, cranberry, and ginger—perfect for elevated, non-alcoholic celebrations anytime.
🌬 Breathwork with Tabatha DeBruyn – My 9D Breathwork session shifted 30 years of stored trauma in two hours. I’m not exaggerating. This is powerful, safe, guided release work for when you’re ready to let go of what your body has been carrying. If you want real transformation — this is it.
Thank you for supporting the brands and practitioners who support this community.
✨ FITZEN Philanthropies ✨
🐎 Hooves of Hope- Hooves of Hope Equestrian Center serves individuals from more than thirteen counties across Kentucky, providing equine-assisted activities and therapies that help children and adults with diverse needs build essential life skills in a safe and caring environment.
🩺🫀🫁American Lung Association- Do Good, Feel Great! I'm climb stairs in the Fight For Air Climb to support people with lung disease who are fighting for every breath.
Being in the business of YOU means being intentional about what you consume — including what you buy, who you work with, and how you heal.
Check out my recent solo episodes... they will get you thinking...
Self-Leadership Starts Where Victimhood Ends
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Stop Outsourcing Your Life: How to Trust Yourself and Make Better Decisions
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Intuition Made Simple: How to Trust Yourself Without Overthinking
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"Your solo episodes are my favorite. So you and so real."
Soul · Mark
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